Your website should feature the best quality images you can afford - employing a professional photographer to capture your property is an essential, not an optional, spend. Secure quality destination and attraction images from tourism bodies or your local business partners. 

Once you have the photography you then share on your site and then from there onto your social media.

There are multiple ways of displaying photographs and it is clearly very subjective. On the Brigadoon site you'll find image galleries of various styles throughout  and below we have created half a dozen different galleries as an idea for how you could arrange your imagery in a fresh way - this page uses feature boxes with direct links to take the user to specific pages featuring specific subjects. You will also find as you browse this test site that each page can accommodate it's own gallery. Neither is better than the other and you can do both!

But get good quality images; they make the world of a difference.